So you are a producer and you are interested in social media, you might even have a Facebook profile but what social media channels should you be using?
You should be present on: LinkedIn, Twitter and Facebook
1. LinkedIn – widely known as the biggest lead generating social media network, which means that people get the most work out of this one. Great for keeping tabs on your connections and promoting your CV online. Take a look at What is LinkedIn? A Straightforward Guide for more info.
2. Twitter – over 500 million members and the one every one is obsessed with. Great for people on the go – you can tweet anywhere if you have a smart phone. Perfect for starting conversations and finding opportunities as well as promoting your productions.
3. Facebook – over a billion members! The Facebook membership is getting older so you will find more and more industry folk on there. Lots of theatre companies and film companies have pages so a great place to make connections. Great for finding opportunities and promoting your projects.
Penguin in the Room @prartsmarketing is one penguin with an arts marketing dream: penguin stepping my way into the arts industry and helping creatives flourish! Specialising in online marketing, social media, branding, copy writing, media coaching and web design for actors, artists, casting directors, agents, production companies, theatre companies and creative individuals.
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